Compass

Marketing, Product, and Ops teams at companies like Typeform, DocuSign, and Docker use Compass to: 

- Deeply understand their customers (messaging, thought leadership, personas)

- Make better software purchasing decisions (comparison, negotiation, implementation)

- Get meaningful insights into their competition (differentiators, pain points)

Compass pulls its answers from InsightDB, GetWhys' proprietary database of firsthand experiences. (GetWhys has a small army of contractors interviewing software buyers, users, and implementers—which means that InsightDB contains rich data you can't find anywhere else.)